I still remember thinking that promoting Affiliate Programs was a waste of time. Until I started making a small fortune.
At the end of 2004, I started some time exploring the concept of promoting affiliate programs through pay-per-click search engines. I knew of some Internet Marketing gurus who were claiming you could make thousands of dollars every month. But I was skeptical. I remember thinking, “I know what these guys are about. They just want to sell more books.”
But I decided that at least it was worth a look. The concept is quite simple. Choose a product – and one that has an affiliate program, of course. Set up an advertising campaign at a PPC search engine like Google and choose how much you want to pay per click. Write a three line advertisement and add your affiliate link. Whenever anyone clicks through your ad and buys the product, you earn a commission.
So I looked. And thought about it. And looked some more. I was still very uncertain about the whole concept, but I finally decided to test for myself whether it could really work. And since I knew I’d be spending quite a bit of money on advertising clicks, I felt it was well worth investing in a book so I could learn from more experienced marketers how to maximize the profitability of my campaigns.
As my business grew over several weeks I purchased and read several ebooks. By far the best I read was Chris Carpenter’s Google Cash ( http://tinyurl.com/6gdaq ). His approach is genuine, down-to-earth, and he explains very clearly how to build your own affiliate marketing business. And importantly, he makes a fortune doing what he explains in the book.
I started by testing 20-30 campaigns on various products. Most of them were unsuccessful, but I expected that from what I had been reading. I would test a product, and if it didn’t work, I would drop it quickly. The key with this business is identifying the affiliate products and campaigns that are successful. Once you find one that works, the money starts rolling in.
By February of 2005 I had identified several campaigns that were turning a profit. With one of these I was spending $0.08 per click to promote an affiliate product that pays me $18 commission on each sale. Approximately 1 visitor in 100 buys the product, so I make around $10 profit for every 100 visitors that I send.
What a formula! For every 1,000 visitors, that’s $180 in commissions. That might not seem like all that much, but remember once you have a successful campaign it keeps going all day, every day. If you send just 1,000 visitors to a program like this every day, then by the end of the month you will have earned $5,400 in commissions, of which $3,000 is profit.
Does it seem too simple? Well, if it was so easy everyone from your Aunt Mabel to the mailman would be doing it. In fact, while the concept is simple, getting your campaigns to run profitably does take some work. Since I can't possibly teach you all you need to know in one article, I'll give you a few tips here and recommend Google Cash for a detailed explanation:
Choose Your Product Wisely. The program should pay a commission of $15 or more, otherwise it won’t be worth paying for your clicks. And if the commission is very high, be careful. Some products like web hosting and satellite dish installations may pay commissions of $100, but you face intense competition from other affiliates, so the price you need to pay to get ad exposure and clicks will probably also be very high. Sometimes it is better to identify a niche product with less competition from other affiliates.
Track Your Campaigns Carefully. If you’re paying around 7 or 8 cents per click for a program that pays close to $20 commission, you need to make at least one sale for every 250 visitors. If you send 300 to 400 visitors with no sale, consider dropping it.
Days Of The Week Do Matter. When testing campaigns keep in mind the day of the week and even the time of day. Some products sell better on Mondays through Fridays, during business hours. Others, like entertainment products, sell better in the evenings and on weekends.
Getting back to my own experience, after identifying several campaigns that ‘worked’, I spent some time fine-tuning them using techniques I read about in Google Cash. By the end of February I had earned $27,817 in commissions for the month, all on products I had never even heard of at the end of 2004. My profit was a neat $10,795.
It’s incredible really. I made this money without a web site. From home. Working an average of just an hour or two a day.
I’m finally making the amount of money online that I dreamed about.
How about you? Would you also like to build an affiliate marketing business? Could you use some additional income? I encourage you to proceed, but be smart about it. There are risks involved and you should be aware of them. You should read Chris Carpenter’s book. That way you’ll be on a fast track to more profitable campaigns. And his book will save you hundreds of dollars, easily, as you avoid some common mistakes and pitfalls.
Good Marketing!
Thursday, November 20, 2008
3 Simple Tips For Making Money Online Even If You Don’t Have Anything To Sell!
Have an idea about making money online but don’t know where to start?
There are several ways to make money on the Internet – even if you don’t have a product to sell. Keep in mind that running an online business takes time and effort, just like running any business. However, you can get started without any products, which is one less roadblock for most people wanting to start a business.
You don’t need to be a computer expert to run an online business, but you do need to either be able to set up a website, or have the resources to pay someone else to do it for you.
Here are 3 simple ways to make money online even if you don’t have your own product:
Affiliate programs
Being an affiliate means you are selling other people’s products, and you get a percentage of the sale, or you make a small fee for each person who requests more information. Most major retailers offer affiliate programs, along with many smaller retailers (with lots of good products and services). It’s not a good idea to try to compete with an established retailer like Wal-Mart, Target, or Circuit City. A better way to make money is to find a “niche” that serves a smaller group of people, that you can easily reach.
For example, rather than selling sporting goods to everyone, you might start a fishing site that sells canoes and fishing products to people who like fresh water fishing. You can also find smaller retailers who may offer more specialized products to those who know a lot about fishing, while selling the basics from Wal-Mart to beginners.
A good place to start is Commission Junction (www.CJ.com), and you’ll get an idea of the products you can offer. Be creative in finding your niche, start with something you know a little about, or enjoy doing, and before long you can be making money online!
Adsense from Google
Adsense is an advertising program from search engine Google.com (there are other advertising programs you can offer, but for now Google’s is the biggest and most popular). By placing ads on your site, you earn money for each person who clicks on the ad. Google will automatically determine which ads are best for your site, based on the topic of each web page. All you have to do is place the code on your web page, and Google does the rest.
You can also sell individual ads, and determine your own terms and price. But using a program like Google is simple, and if your set gets a lot of visitors, you can make good money. Again, the best way to succeed is to find a niche, create a website around that topic, and Google will be able to determine the best ads for your visitors.
Write a “How-To” booklet
If you don’t want to sell other people’s products, but don’t have a lot of money to create your own, a simple way to get started is to write your own “how-to” booklet. Pick a topic you know enough to write about, and start writing. Information products are always good sellers – the key is to solve a particular problem. “How to catch fresh water fish” or “How to plan a fishing vacation on a tight budget” are possibilities for the fishing niche mentioned above.
To learn more, do a search for “creating information products” or “writing e-books”, and you will find lots of resources. Once you create your product, Clickbank.com offers a simple service to help you sell your information product, and there are others to help you get started.
Again, be creative, there are lots of problems out there that people need help with. And offering a good solution can make you lots of money!
Making money online takes more than just building a website. You need to pick the right products or services. Then you need to find the right audience to sell those products and services. Then you need to promote your website to enough people so you can make money. For now, you should have enough ideas to get you started – even if you don’t have a product to sell yet!
There are several ways to make money on the Internet – even if you don’t have a product to sell. Keep in mind that running an online business takes time and effort, just like running any business. However, you can get started without any products, which is one less roadblock for most people wanting to start a business.
You don’t need to be a computer expert to run an online business, but you do need to either be able to set up a website, or have the resources to pay someone else to do it for you.
Here are 3 simple ways to make money online even if you don’t have your own product:
Affiliate programs
Being an affiliate means you are selling other people’s products, and you get a percentage of the sale, or you make a small fee for each person who requests more information. Most major retailers offer affiliate programs, along with many smaller retailers (with lots of good products and services). It’s not a good idea to try to compete with an established retailer like Wal-Mart, Target, or Circuit City. A better way to make money is to find a “niche” that serves a smaller group of people, that you can easily reach.
For example, rather than selling sporting goods to everyone, you might start a fishing site that sells canoes and fishing products to people who like fresh water fishing. You can also find smaller retailers who may offer more specialized products to those who know a lot about fishing, while selling the basics from Wal-Mart to beginners.
A good place to start is Commission Junction (www.CJ.com), and you’ll get an idea of the products you can offer. Be creative in finding your niche, start with something you know a little about, or enjoy doing, and before long you can be making money online!
Adsense from Google
Adsense is an advertising program from search engine Google.com (there are other advertising programs you can offer, but for now Google’s is the biggest and most popular). By placing ads on your site, you earn money for each person who clicks on the ad. Google will automatically determine which ads are best for your site, based on the topic of each web page. All you have to do is place the code on your web page, and Google does the rest.
You can also sell individual ads, and determine your own terms and price. But using a program like Google is simple, and if your set gets a lot of visitors, you can make good money. Again, the best way to succeed is to find a niche, create a website around that topic, and Google will be able to determine the best ads for your visitors.
Write a “How-To” booklet
If you don’t want to sell other people’s products, but don’t have a lot of money to create your own, a simple way to get started is to write your own “how-to” booklet. Pick a topic you know enough to write about, and start writing. Information products are always good sellers – the key is to solve a particular problem. “How to catch fresh water fish” or “How to plan a fishing vacation on a tight budget” are possibilities for the fishing niche mentioned above.
To learn more, do a search for “creating information products” or “writing e-books”, and you will find lots of resources. Once you create your product, Clickbank.com offers a simple service to help you sell your information product, and there are others to help you get started.
Again, be creative, there are lots of problems out there that people need help with. And offering a good solution can make you lots of money!
Making money online takes more than just building a website. You need to pick the right products or services. Then you need to find the right audience to sell those products and services. Then you need to promote your website to enough people so you can make money. For now, you should have enough ideas to get you started – even if you don’t have a product to sell yet!
How to Choose the Right Home Business Opportunity
As the internet continues to grow and expand into almost every industry, it can be difficult to determine which home business opportunities will produce a lucrative income, and which ones are simply a waste of time. Choosing the right home business opportunity is a simple process, and you can start by choosing a niche topic or industry that you have an interest in. After a few brainstorming sessions, you'll be able to consider a variety of options in sales, marketing, affiliate products, or even creating a resource website. Here's what you need to choose the right home business opportunity:
1. Decide if you want to sell a product or a service. Products take the form of retail or consumer goods that are sold through an online storefront. Sometimes this is connected to an affiliate program, but not always; many home business owners choose to stock inventory and sell their items through eBay listings or other classifieds in order to make the sale. If you are choosing a service as a business, you may need to learn more about how the industry is doing online, and seek out additional education or training to sharpen your skills. Deciding if you want to sell a product or service is a fundamental step in your business planning, but will help you close the doors to some home business opportunities while opening up the doors to the one that suits you best.
2. Decide if you want to be an affiliate. Affiliate programs are a great way to generate a residual income since you're rarely involved with developing a product and selling it yourself. As an affiliate, you join a network of other sales people to promote a particular product and will earn a commission on each sale. Affiliate products in the digital world have become increasingly popular over the past few years as more people turn are interested in buying eBooks, podcasts, and informational services. You can set up a storefront just like an online retailer, but will link all products sold with your affiliate codes instead. Affiliate sales can be a very profitable home business opportunity and entrepreneurial venture, but you do need to remain consistent and maintain a steady marketing plan and program.
3. Consider selling information yourself. Many people turn to the web to sell knowledge and tutorials about a particular subject. Seek out your passion and turn it into a profitable home business opportunity by creating your own website. A website that can draw a large amount of traffic has a lot of potential to make money from advertising, and you may also be able to sell affiliate products through it after building a steady flow of visitors. This is a valuable home business opportunity for you if you can update your site regularly and really focus on your niche topic. Becoming an expert on a niche subject or industry is a great way to build a steady stream of visitors to your site which can lead to subscription lists, newsletters, and many opportunities to sell a product or service.
4. Set your income goals. Sometimes deciding how much you want to make over the course of a year can help you narrow down your search. For example, if you only want to make a part-time income while working a 'day job,' you would choose online business opportunities that do not require a daily commitment. This includes any retail stores or sales-oriented sites that require you to fill orders and track inventory. If you do want to focus all your energy on making a full-time income, then a complete affiliate sales and marketing program, or information product selling and services may be a good choice.
Finding the right home business opportunity can take time, and sometimes it's even a matter of trial and error. Still, you can narrow down your search with a few simple questions and focus on these key areas for the right fit.
1. Decide if you want to sell a product or a service. Products take the form of retail or consumer goods that are sold through an online storefront. Sometimes this is connected to an affiliate program, but not always; many home business owners choose to stock inventory and sell their items through eBay listings or other classifieds in order to make the sale. If you are choosing a service as a business, you may need to learn more about how the industry is doing online, and seek out additional education or training to sharpen your skills. Deciding if you want to sell a product or service is a fundamental step in your business planning, but will help you close the doors to some home business opportunities while opening up the doors to the one that suits you best.
2. Decide if you want to be an affiliate. Affiliate programs are a great way to generate a residual income since you're rarely involved with developing a product and selling it yourself. As an affiliate, you join a network of other sales people to promote a particular product and will earn a commission on each sale. Affiliate products in the digital world have become increasingly popular over the past few years as more people turn are interested in buying eBooks, podcasts, and informational services. You can set up a storefront just like an online retailer, but will link all products sold with your affiliate codes instead. Affiliate sales can be a very profitable home business opportunity and entrepreneurial venture, but you do need to remain consistent and maintain a steady marketing plan and program.
3. Consider selling information yourself. Many people turn to the web to sell knowledge and tutorials about a particular subject. Seek out your passion and turn it into a profitable home business opportunity by creating your own website. A website that can draw a large amount of traffic has a lot of potential to make money from advertising, and you may also be able to sell affiliate products through it after building a steady flow of visitors. This is a valuable home business opportunity for you if you can update your site regularly and really focus on your niche topic. Becoming an expert on a niche subject or industry is a great way to build a steady stream of visitors to your site which can lead to subscription lists, newsletters, and many opportunities to sell a product or service.
4. Set your income goals. Sometimes deciding how much you want to make over the course of a year can help you narrow down your search. For example, if you only want to make a part-time income while working a 'day job,' you would choose online business opportunities that do not require a daily commitment. This includes any retail stores or sales-oriented sites that require you to fill orders and track inventory. If you do want to focus all your energy on making a full-time income, then a complete affiliate sales and marketing program, or information product selling and services may be a good choice.
Finding the right home business opportunity can take time, and sometimes it's even a matter of trial and error. Still, you can narrow down your search with a few simple questions and focus on these key areas for the right fit.
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